Top 5 Hasbro Games Performance in Africa - Q2 2022

During the second quarter of 2022, the top 5 Hasbro games on the unified platform in Africa demonstrated a range of performance trends across downloads, revenue, and active users.

PJ Masks™: Moonlight Heroes saw a notable increase in weekly downloads, starting from approximately 21K at the end of March and peaking at around 31K by late April. However, there was a decline to around 15K in early June before recovering to about 24K by the end of June. Revenue fluctuated, peaking at $23 in early June, while active users saw a decrease from 71K to 58K mid-quarter, then rebounding to nearly 70K by the end of June.

PJ Masks™: Hero Academy experienced a significant rise in weekly downloads, starting at 8K in late March and reaching a high of 25K by the end of April. Active users followed a similar trend, increasing from 23K to 44K in early May. Revenue saw a peak of $59 mid-May, with another increase to $42 at the end of June.

Power Rangers: Legacy Wars maintained a relatively stable download rate, fluctuating between 11K and 18K throughout the quarter. Revenue remained consistent, averaging around $100 per week, while active users hovered around 40K, showing only slight variations.

Scrabble® GO - New Word Game had steady weekly downloads, ranging from 10K to 13K. Revenue was also stable, averaging around $1.3K per week, with a peak of $1.5K in late April. Active users remained consistent, fluctuating slightly around 70K.

MY LITTLE PONY: MAGIC PRINCESS showed moderate weekly downloads, averaging around 7K to 9K. Revenue had notable peaks, reaching $959 in early April and $436 in late May. Active users remained stable, averaging around 30K throughout the quarter.

These insights are based on data from Sensor Tower. For more detailed analytics and trends, visit Sensor Tower.